{"id":4602,"date":"2026-05-13T23:19:49","date_gmt":"2026-05-13T23:19:49","guid":{"rendered":"https:\/\/260web.com\/news\/why-big-tech-is-betting-on-cute-mascots\/"},"modified":"2026-05-13T23:19:49","modified_gmt":"2026-05-13T23:19:49","slug":"why-big-tech-is-betting-on-cute-mascots","status":"publish","type":"post","link":"https:\/\/260web.com\/news\/why-big-tech-is-betting-on-cute-mascots\/","title":{"rendered":"Why big tech is betting on cute mascots"},"content":{"rendered":"<p>Why big tech is betting on cute mascots<\/p>\n<p><div><img decoding=\"async\" src=\"https:\/\/260web.com\/news\/wp-content\/uploads\/2026\/05\/NjJJmv.png\" class=\"ff-og-image-inserted\"><\/div>\n<p class=\"sc-1a18e57c-0 HooNV\">John Solomon, chief marketing officer at Mozilla, says: &#8220;If you think about our competition \u2013 look at a Chrome logo, look at a Safari logo, look at an Edge logo \u2013 they&#8217;re very stark, somewhat similar, somewhat cold. As a challenger brand, we want to distinguish ourselves from them.&#8221;<\/p>\n<p>Published at Wed, 13 May 2026 23:08:37 +0000<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why big tech is betting on cute mascots John Solomon, chief marketing officer at Mozilla, says: &#8220;If you think about our competition \u2013 look at a Chrome logo, look at a Safari logo, look at an Edge logo \u2013 they&#8217;re very stark, somewhat similar, somewhat cold. As a challenger brand, we want to distinguish ourselves&hellip; <a class=\"more-link\" href=\"https:\/\/260web.com\/news\/why-big-tech-is-betting-on-cute-mascots\/\">Continue reading <span class=\"screen-reader-text\">Why big tech is betting on cute mascots<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":4601,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-4602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","entry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/posts\/4602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/comments?post=4602"}],"version-history":[{"count":0,"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/posts\/4602\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/media\/4601"}],"wp:attachment":[{"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/media?parent=4602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/categories?post=4602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/260web.com\/news\/wp-json\/wp\/v2\/tags?post=4602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}